GUIDE: Setting Social Goals that Matter

Social platforms are a great way to connect with current customers and reach new ones. Here's your guide for setting SMART Social Media Goals for your business, like:


  • Increased Brand Awareness
  • Driving Website Traffic
  • Generating Leads
  • Improving Customer Service


Your Results:

Check out what your score means and discover tips to improve your social media game.

Stuck in the Stone Age (0% - 33%)

Stuck in the Stone Age

Getting started on social media can be intimidating. From Facebook to TikTok there’s a lot to learn. We get it: It is hard to know where to start. 
For any small business, creating a Facebook for Business page is an easy win since the platform still reigns supreme, touting more than 2.7 billion monthly active users.
Plus, Facebook for Business allows you to share your business name, logo, contact information and other important details with your customers. Learn more about how to take this first step at the link below.
Create a Facebook For Business Page

Taking Off the Training Wheels (34% - 66%)

Taking Off the Training Wheels 

Look at you, on your way to social media mastery. Now is the time to ramp up your efforts to get the most out of your business's social media accounts and reel in new customers.
Did you realize that using social media can actually help improve your communication with customers and help you retain them for the long haul?
Check out our blog for tips on Retaining Customers and how one Thryv user makes it happen with social media.
Use Social to Retain Customers

Social Media Master (67% - 100%)

Social Media Master

You're a lean, mean social media machine. But now isn't the time to rest on your laurels, nope! You want to keep connecting with your audience and win new customers.
Take your content to the next level by ensuring you're tracking the metrics that matter for each platform. As you know, not all metrics are created equally.
Check out our Metrics Guide below for Social Media Masters like yourself to make sure you're meeting each KPI.
Track the Metrics that Matter